Prove CEO Rodger Desai: “To Win In Digital, Companies Must Prioritize Digital Trust”
In a recent article on Forbes, Rodger Desai, Prove Co-Founder & CEO, wrote about the challenges businesses face as well as actionable ways companies are adopting new techniques in a bid to focus on digital trust.
Rodger: “It's no secret that our lives are becoming more digital every day. In the past year, trillions of transactions moved online — for example, we saw a 200% surge in new mobile banking applications in April 2020 alone. Retail, healthcare and even grocery all accelerated from in-person to digital interactions, with the retail sector, in particular, seeing online commerce grow 44% in 2020.
The benefits of a thriving digital economy are obvious—from higher efficiency to customer choices to inclusion—but you wouldn't know it from some of the frustrating and revenue-killing digital customer experiences.”
Read the full article by Rodger Desai on Forbes here.
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Because gig economy companies, digital marketplaces, and online platforms increasingly connect users for real-world interactions, identity verification is essential to ensure safety and trust.
The stakes for businesses in ensuring trust and security in digital interactions are higher than ever.
