The AI, Fraud, and Digital Identity Summit
Prove's recent improve Event explored the impact of emerging technologies on identity and trust & safety, examining how businesses can adapt to consumers' demands for faster experiences while combating criminals who employ AI and other next-gen methods to execute fraud at an unprecedented pace. The event concluded with a reception at Top of the Mark, where attendees enjoyed front row seats to the Blue Angels Air Show.
Event Summary
Prove’s improve Connect event brought together 100+ fraud, identity, risk, AI, and CX leaders for a day of insights, networking, and unforgettable experiences.
Attendees heard from experts on the most pressing topics facing the industry today, including accelerating digital trust, the role of identity verification in trust & safety, the need for hyper-personalization, and the implications of generative AI. Hosted in San Francisco at the InterContinental Hotel, it was a collaborative affair where professionals connected with peers to compare notes.
We wrapped the day with a reception at the iconic Top of the Mark, with breathtaking views of the city and the bay, and a front-row seat to the Blue Angels Air Show rehearsals ahead of their Fleet Week performances.
We can’t wait to see our friends and colleagues again at the next improve Connect (and yes, we’ll have details soon!)...
Panel Speakers
Mira Srinivasan
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Rodger Desai
Anish Das Sarma
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Akash Shah
Sridhar Kotamraju
Mary Ann Miller
Catherine Porter
Agenda
Registration & Lunch
As attendees arrived, the first half hour of the event was set aside to indulge in a delicious buffet lunch, networking, and introductions.
Accelerating Digital Trust Starts Now: Commerce, Personalization, and the Future of Identity
In our keynote session, Prove's CEO, Rodger Desai, and Coinbase's Head of Platform Product, Akash Shah, set the stage for the day with a discussion on current and future digital identity trends, key innovations happening at Prove & Coinbase, and how we can all work together to accelerate trust in the digital era.
The Trust Equation: How Bluevine Solves Onboarding's Biggest Challenge
Digital identity is a double-edged sword: When done correctly, it can create personalized experiences that delight customers and keep out fraudsters; when implemented incorrectly, it can invite in criminals while frustrating good users. In this session, Mira Srinivasan, Bluevine's Chief Risk Officer, and Catherine Porter, Prove's Chief Business Officer, dove into how Bluevine is balancing fraud prevention and customer experience with the "Trust Equation."
GenAI in Identity: The Good, The Bad, and The Ugly
In this expert panel conversation, speakers from JPMorganChase, Google, and Coinbase shared their insights into how AI is playing a role in the risk world to date, new & developing nefarious AI use cases (and how to stop them), as well as strategies for responsibly developing GenAI - from identifying malicious prompts and beyond.
Networking Reception: Blue Angels Air Show from Top of the Mark
After sessions, we enjoyed a networking reception with food, drinks, and a front row view of the Blue Angels Air Show to kick off Fleet Week in San Francisco!
A Growing Digital Community
Come be a part of it! improve is a global community bringing together 1000+ digital identity, fraud, risk and trust & safety leaders to connect and share best practices for reducing fraud and improving customer experiences. We hold various improve-related events throughout the year.
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Trusted by 1,000+ leading companies to reduce fraud and improve consumer experiences, Prove is the world’s most accurate identity verification and authentication platform.
