Prove CEO Rodger Desai on Fast Company | Raising the Alarm: Artificial Intelligence Has a Digital Identity Problem


In my recent article for Fast Company, I delve into a pressing issue that demands immediate attention: the digital identity problem of artificial intelligence (AI). As AI rapidly integrates into our everyday lives, it is paramount that we establish a robust framework for AI's digital identity. Failure to act and reliance on legacy technology could grant fraudsters unprecedented power, undermining the potential of this extraordinary technology. Read the full article to understand the urgency of securing AI's digital identity before it's too late.
Read the full article here.

Keep reading

The increasing sophistication of deepfakes presents a significant challenge to businesses seeking frictionless digital onboarding, as the need for speed and ease in customer acquisition clashes with the rising risk of complex and unprecedented deepfake fraud.

Learn how the convergence of physical and digital tactics is also evident in the rise of mail theft and check washing.

Increased "rented phone number fraud," where fraudsters leverage aged phone numbers to bypass SMS 2FA, necessitates advanced verification solutions that analyze phone number reputation and ownership beyond basic tenure checks.